Pricing 101: What pricing strategy to deploy and when
Maximise revenue with an effective pricing strategy. In this post I’m looking at some of the most effective pricing strategies and techniques.
Cornel Lazar
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Defining Your Value Metric: A Guide to Pricing Your Product for Customer Retention and Profitability
Discover usage-based pricing and how to define a value metric to calibrate your pricing strategy according to the value of a product. Boost customer retention and profitability.
Cornel Lazar
Understand the Real Value Behind an Equity Offer
Free access to my Equity Offer Calculator to help you evaluate the real value of a jobโs shares or stock-option package. Gain clarity. Ask the
Growth Terminology Wiki
A comprehensive collection of definitions and concepts that shape modern growth, marketing and product.
The best GPT Prompt Generator for Content Marketing with SEO
Use my free step-by-step ChatGPT prompts generator for achieving high-quality marketing copy for any type of content in any style, tone and language while supporting
SaaS Leads Modeller: Calculate Realistic Lead and Budget Targets
Use my free SaaS Leads Modeller to set data-driven sales and marketing goals. Identify conversion rates, CPC baselines, and lead requirements to build realistic forecasts