How to develop a consistent and compelling Tone of Voice for your Brand
Learn how to create a consistent and compelling tone of voice for your brand. Forge emotional connections, stand out and differentiate from competitors.
The story of a rebrand (Part 2/2): Don’t Rebrand Before Answering These 3 Must-Ask Questions
Ensure your rebrand’s success with these 3 critical key factors. Discover key considerations before updating your brand identity and messaging.
The story of a rebrand (Part 1/2): How to build a brand with a purpose (and set it up for growth opportunities)
Learn how to build a purpose-driven brand and fuel growth opportunities. Cornel Lazar shares his experience leading the rebrand for AI startup Datasine (acquired by Shutterstock).