User intent mapping on steroids
User intent is one of the most important parts of Search today. In this article, I explain how to identify it at scale.
“Why your website sucks” by Brian Solis
Brian Solis, principal analyst and futurist at Altimeter (the digital analyst group at Prophet), is an award-winning author and sought-after keynote speaker. Solis has worked with many leading brands, start-ups and celebrities to help them develop innovative digital strategies for a 2.0 culture.