User intent is one of the most important parts of Search today. In this article, I explain how to identify it at scale.
Brian Solis, principal analyst and futurist at Altimeter (the digital analyst group at Prophet), is an award-winning author and sought-after keynote speaker. Solis has worked with many leading brands, start-ups and celebrities to help them develop innovative digital strategies for a 2.0 culture.
Marketplaces are incredibly powerful. They are taking every aspect of our economy by storm and changing how goods and services are discovered, priced and delivered. They work for everything from digital goods to food and lodging to getting a great massage at home! And once they have achieved liquidity, their strong network effects make them hard to displace and hyper-scalable.